Trade Serve International
Trade Serve International (Private) Limited is registered with Securities and Exchange Commission of Pakistan’s Islamabad registry office on 28 August 2002. The company deals with establishing network of FM radio broadcasting stations in Pakistan, according to company’s Memorandum of Association.
The owner of the company Muhammad Imran communicated that this proprietor firm first engaged in government sector supplies / tenders / indenting from 1999-2002. After remaining in business for three years and making a successful turnover of PKR 40 million (US$ 0.77 million), this proprietor firm was rolled back owing mostly to the alleged “corrupt practices in Public Sector procurements of Pakistan”. After changing the firm to a private limited company, Trade Serve International Pvt. Ltd. won four FM Radio licenses in major cities of Karachi, Lahore, Faisalabad and Multan. The company is successfully operating Pakistan’s popular FM Radio Network in Karachi, Islamabad, Lahore, Faisalabad and Multan for the last 16 years, 2004-2019.
Currently, employing over 250 individuals in five cities (including Islamabad), the company has growth plans to expand to Gujranawala, Sargodha, Nowshehra, Dadu, Mundi Bahawaldin, Kasur, Khushab, Kohat and Zairat during the next two years. This expansion would enhance the company’s Radio Revenue to PKR 400 million plus (US$ 2.4 million) per annum, according to Muhammad Imran.
Business Form
Private
Legal Form
Limited liability company.
Business Sectors
Radio Broadcasting
Individual Owner
Muhammad Imran, the founder of the FM 103 radio station, is a graduate of Science B.Sc. (Double Maths / Physics) from the University of Punjab besides taking courses in B.Sc. (Electric Engineering) from Pakistan Air Force College of Aeronautical Engineering (1983-1988) after doing matriculation from Pakistan Air Force Intermediate College Sargodha (1980). After the studies, Imran worked as a journalist in Pakistan’s leading news organizations like, The Muslim (Islamabad), The Frontier Post (Islamabad) and weekly The Friday Times (Lahore) from 1988-1993. In this short stunt in media reporting/writing, Imran won the country’s Best Investigative Journalist (English) award from All Pakistan Newspaper Society in 1990 along with the Prime Minister’s award for the same category.
Fatima Zahra
There is no information available about Fatima Zahra. However, in certified documents MOM Pakistan obtained from Securities and Exchange Commission of Pakistan (SECP) she shares address of Muhammad Imran which makes it very likely that both are related or come from same family.
Other Radio Outlets
Mast FM 103 Karachi (Missing Data)
Mast FM 103 Faisalabad (Missing Data)
Mast FM 103 Multan (Missing Data)
Other Online Outlets
http://www.mast103.com/
Media Business
Radio Broadcasting
Trade Serve International (Private) Limited
General Information
Founding Year
2002
Affiliated Interests Founder
Muhammad Imran, the founder of the FM 103 radio station, is a graduate of Science B.Sc. (Double Maths / Physics) from the University of Punjab besides taking courses in B.Sc. (Electric Engineering) from Pakistan Air Force College of Aeronautical Engineering (1983-1988) after doing matriculation from Pakistan Air Force Intermediate College Sargodha (1980). After the studies, Imran worked as a journalist in Pakistan’s leading news organizations like, The Muslim (Islamabad), The Frontier Post (Islamabad) and weekly The Friday Times (Lahore) from 1988-1993. In this short stunt in media reporting/writing, Imran won the country’s Best Investigative Journalist (English) award from All Pakistan Newspaper Society in 1990 along with the Prime Minister’s award for the same category.
Employees
107
Contact
Regency Plaza, Mini Market, Gulberg II, Lahore.
Phone: +92(0)42-35755383
Email: admin@mast103.com
Website: www.mast103.com
Tax/ ID Number
1553827-3
Financial Information
Revenue (Financial Data/ Optional)
USD 0.673 Million / PKR 74 Million (2017-18)
Operating Profit (in Mill. $)
USD 0.32 Million / PKR 35.7 Million (2017-18)
Advertising (in % of total funding)
1
Management
Executive Board
Missing Data
Further Information
Meta Data
The station was sent information request on 23 January 2019 through a courier company as well as by email. The media outlet responded through Mr ‘Arshad Siddiqui’ promptly the same day and promised to share requested information soon. However, the outlet sharing partial requested information was received on 20 February 2019 through email after a reminder was couriered on 15 February 2019 and emailed on 17 February 2019. Muhammad Imran is the first FM radio network’s owner who responded to MOM Pakistan’s request for personal profile and photo.
